I am worried I am not going to get a marketing job…
Well, you’d be right to be anxious, as we all know there is a lot of uncertainty and a lot of difficulties finding suitable positions. On top of the current situation, you also have a fiercely competitive job market due to the unprecedented number of redundancies made over that last few months. Demand for the scarce number of jobs advertised is as mentioned just earlier is huge.
For example, we are hearing and reading news reports of some firms receiving as many as 1,500 applications for a single position. And as the UK economy has now officially fallen into recession with GDP sliding over 20%, our services, hospitality, and consumer spending have all taken a hit.
You can listen to the podcast below…
However, we’ve seen tech firms remain resilient both large (Zoom, Amazon, etc.) and small. Tech businesses providing much-needed services such as online stores, niche market places, fashion and apparel, food, and manufacturing.
To compound the challenges of job hunting further, if you have just graduated from university then things can get a little more complicated. Most graduates leave university well qualified but lack that all-important key ingredient, experience.
So, how can you possibly get the job experience you need if the job market is saturated with thousands of people with years of experience of their own, tonnes of knowledge and skills and possibly a degree themselves?
What chance do you have against applicants of that caliber? Well on the face of it, you don’t have much of a chance. But, that can be changed quite quickly, just read on.
Right now, you’re worried that you’re not going to get a marketing job but after reading this it’s hoped that you will have more clarity on the next steps you can take to get that marketing job you really want. Yes, even now.
The first point we need to make is, stay focused, and avoid stagnation.
Right now it is very hard to stay focused. Everyone is up against it and your own personal circumstances are probably more stretched than usual. The key here is to first find a perspective for yourself, then you can focus and aim towards your new job destination. To help you gain perspective, we have written up a five-point plan for you to follow.
Here it is…
1. Current Circumstances. What is your exact situation right now? Write this down – be clear, don’t undersell or exaggerate – be objective. This will give you the perspective needed. Now. Read what you’ve written about your ‘current circumstances’. Think it through, pace it out in your head and accept that it’s where you are right now, this will help with the second point.
2. Where do you want to be, that’s your objective. Write down where you see your self in one year’s time – be realistic but optimistic. This is your goal, your destination, it’s where you are going to be in one year’s time. Try your best to stick to it. For example, your objective could be “ To be working as a content marketing executive”.
3. How you going to do it. This is your strategy, your focus for something specific, what you need to achieve to realise your objective. For example, your strategy could be 1. Complete Content Marketing Course. 2. Write your own regular blog 3. Read Industry blogs, weekly. 4. Gain valuable content marketing experience, our Career Accelerator can give you that.
4. It’s all in the detail. This is where you flesh out your strategy, your tactics. For example, your tactics could be 1. Sign up to content marketing course and work on it for 2 hours per day. 2. Create a monthly content calendar and write one blog per week. 3. Set up Google Alerts on the marketing subjects you’re interested in and read one article per day… you get the idea.
5. Command and control. This is all about when and how you carry out the tactics and how you measure the successes. For example. 1. You section off 7-9 AM each day to work on your content course and measure how many units of the module you have completed that morning.
Use this framework to help you map out the best way to get a marketing job. By sticking to a plan like this, you won’t have time to worry, you be focused and you’ll improve each and every day, ready for your next step.
The second point is to stay connected and engaged, feel supported!
That’s where we come in, Matt and I.
We are here to help you and we have a number of ways you can engage with us every day. We strongly encourage you to join our social media community. If you have questions, we want to hear or read them and answer as many as possible.
Job hunting can be a lonely place, you can communicate with us and others in our community too, here’s how:
